June 30, 2020

Brisbane, you're good to go

TEQ has launched its major new campaign to drive intrastate tourism. The Good to Go campaign, which aims to inspire Queenslanders to explore the very best of their own backyard, will target holiday visitors and those traveling overnight to reconnect with friends and relatives.

The campaign, while initially targeted at Queenslanders and intrastate travel, has been designed to extend interstate in the future. Queenslanders will be encouraged to get outside again, immerse themselves in our natural wonders, and reconnect with those closest to them.

A core message of the campaign is built on the premise that Queensland's tourism industry is open, ready to welcome visitors and is following COVID Safe practices.

Welcoming, safeguarding and taking care of others is at the heart of what we do and who we are. The health, safety and well-being of our staff, guests and partners remains our top priority as the world goes through this unprecedented crisis. Under the banner of ALLSAFE, Accor has now established some of the most stringent cleaning standards and operational procedures in the world of hospitality to ensure guest safety as hotels reopen around the world. The Mercure Brisbane as a part of the Accor global network is a proud participant of the ALLSAFE program.